Data is all around us. Every time you use your computer, send a text, or interact with any other electronic device there’s a good chance you’re creating data. The rise of internet and personal digital devices has accelerated data generation so much that by some estimates, 90 percent of the data that exists in the world was created in the past two years. This explosion of data has led to high demand for data scientists: workers with the skills necessary to manipulate and extract value from large sets of messy data. Although formal degree programs in data science are popping up at universities all over the world, web-based courses offer a way to form a solid foundation in data science free of charge.
Just because you don’t have a huge marketing budget or a full-time marketing team, that doesn’t mean you can’t play in the big leagues on social media. A few minutes each day might be all it takes to become a marketing thought leader in your local business community as well as in your online niche. Data mining provides a powerful opportunity to not only connect with more potential customers in your community, but to also increase your networking opportunities. Savvy business owners can use data mining to unearth everything from sales leads to public relations opportunities. Using a variety of data mining tricks can help to position your brand as a knowledgeable resource and early mover in your sector.
Resource: Data Science Courses